The Biggest Mistake Most Internet Marketers Make

Hey Cyberville,

Rhandell here again with another discussion for the day, which is the big mistake most internet marketers make online.

When you market services and products online your first and foremost task that needs to be accomplished is generating traffic to your website. There are a bunch of different ways this can be done but I want to talk about what most marketers are NOT doing.

Typically if you have a website, you are searching for people who are LOOKING for something. If they're looking and they find your website... 99.9% of the time you will have an opt-in form on your site...

For any of you who may not know what an opt-in form is, it is simply this: An opt-in form is a section on the website where you must insert your name, e-mail address, and sometimes your phone number in order to get more information on the product or service in which you have shown an interest.

Now you being the marketer have to remember this one particular thing in order to become more effective online than the average marketer.... People like to do business with people they know, like, and trust. There is no shortcut around this! There is no way that you can develop relationships with people when you are hiding behind a website and e-mails.

People want to talk to YOU, so they can know that there is a real person behind the website. Today most marketers fail to miss this one critical ingredient, which is to take the initiative to PERSONALLY contact the prospect themselves. As I mentioned, most of them are expecting their fancy auto-responder messages and the videos on their websites to generate the sale.

Now while sometimes this may in fact work for some, it is much easier and profitable to contact your leads PERSONALLY. Those of us who do this on a consistent basis have a much higher sign-up/sales ratio than those of us who do not.

So my advice to you would be this:

PICK UP THE PHONE AND CALL YOUR LEADS!!!

Until next time... Go out there and build relationshipss

Rhandell Mitchell